Arcloom (referred to as “we” or “us”) is a company registered in Wuhan, China. We develop and offer a
variety of mobile applications for Android and iOS platforms.
This Privacy Policy describes the information collected by Arcloom through our mobile applications and
website and how we use that information.It also outlines the options available to you regarding our use of
your information and your rights.
Any Information shared by you when using our Apps/Services is under the control of our company, which serves
as the data controller for its Apps/Services (the “Data Controller”).
We earnestly encourage you to read this Policy and ensure that you thoroughly understand our handling of
Personal Information before you visit or utilize any part of our Site. If you don’t consent to this Policy,
refrain from using the Site. Your act of accessing and using the Site indicates your agreement to this
Policy. Should you have any questions, please contact us at:
support@arcloom.com.
1. Which information may be collected?
(a) Information we collect automatically through the app
When you access or use the App, we automatically gather general information related to your usage, which
includes:
· Log Information: Details about your interaction with the App, such as the
type of device used, features accessed, timestamps of usage, and your IP address.
· Device Information: Data about the device you use to access the App,
including its manufacturer, model, operating system, time zone, and language settings.
· Device Identifiers: Unique identifiers associated with your device, such as
IDFA, Google Ads ID, Google Device ID, Game Center ID, and Google Play Account ID.
· Usage Information: Insights into your activities within the App, such as
game progress, scores, achievements, and interactions with other players.
· Consumption Information: Records of your in-app purchases and consumption
habits, including transactions made with both virtual and real currencies, as well as the receipt of virtual
goods within the game.
(b) Information we collect from other sources
If you choose to log into the App through a third-party site or platform, such as Facebook, Apple Game
Center, or Google Sign-In, we may access certain information about you from that platform. This includes
your screen name, profile details, and friend lists, in accordance with the authorization procedures
established by the respective third-party site or platform, provided you have granted the necessary consent
to the third party.
For more details on how these third-party platforms handle your personal data, please refer to their
respective privacy policies:
· Facebook:https://www.facebook.com/about/privacy/
· Apple Game Center:https://www.apple.com/legal/internet-services/itunes/gamecenter/
· Google Play Games:https://policies.google.com/privacy
(c) Cookies
Cookies are small data files commonly used as anonymous unique identifiers. They are sent to your browser
from the websites you visit and stored on your device’s internal memory.
This Service does not explicitly use these “cookies.” However, the app may incorporate third-party code and
libraries that utilize cookies to gather information and enhance their services. You have the choice to
accept or decline these cookies and will be notified when a cookie is being sent to your device. If you opt
to refuse cookies, certain features of this Service may become unavailable to you.
2.How do we use this information?
We collect only identifiers (as mentioned above) and device location information (which is not precise
enough to identify a specific street). These identifiers and location data are used exclusively for the
following purposes: delivering contextual advertisements (including frequency capping, fraud prevention, and
attribution), personalizing content within the Apps (such as sending localized notifications), maintaining
or analyzing the functionality of the Apps, performing network communications to safeguard the security and
integrity of App users, and ensuring compliance with legal or regulatory requirements.
We do not engage in tracking, profiling, or behavioral advertising. Our Advertising Providers are restricted
to displaying only contextual ads and are expressly prohibited from conducting behavioral advertising,
creating user profiles, or contacting you in any other manner.
Since we do not collect directly identifiable personal information and utilize identifiers in a manner that
cannot be linked to a specific individual, children are unable to publicly share their personal information
through our Apps and Services, nor do the functionalities of our Apps and Services permit such disclosures.
3.What are the Purposes of Processing Information?
Non-personal information is processed for the following purposes:
· Conducting statistical analysis and research.
· Customizing and enhancing our site and services.
· Protecting and safeguarding the Site.
Personal Information is processed to:
· Respond to questions, requests, or concerns submitted by users through or related to the Site and/or its services.
· Provide technical assistance and support to users.
· Inform users about updates regarding programs or promotions they are participating in, as well as future programs or promotions.
· Deliver the Site and its services to you.
· Facilitate and support our interactions with you (including processing payments for suppliers).
· Improve services, enhance and customize content, and ensure a consistent and efficient user experience.
· Utilize for marketing purposes.
We may use Personal Information for the above purposes through any applicable communication channels,
including email, SMS, and others.
4.How do we share your information?
We may engage third-party companies and individuals for the following purposes:
· To support and facilitate the operation of our Service;
· To deliver the Service on our behalf;
· To perform services related to the Service;
· To assist us in analyzing how our service is utilized.
We wish to inform users of this Service that these third parties may have access to their Personal
Information. This access is granted solely to perform the tasks assigned to them on our behalf. However,
these third parties are contractually obligated not to disclose or use the information for any other
purposes.
5.Data Retention
We retain your information for as long as necessary to provide you with our services, support our legitimate
business operations, and exercise, defend, or establish our rights.
The retention period for your personal information depends on the purpose for which it was collected and how
it is used. However, we will not keep your personal information longer than required for our business
purposes or to comply with legal obligations.
We will retain personal information associated with your account and the services you use for as long as
your account remains active. If you delete your account, we will take reasonable steps to delete this
information. However, please note that we may retain certain information after your account is closed or
deleted, where necessary to fulfill legal obligations or to exercise, defend, or establish our rights
6.Security of information
We use industry-standard practices to protect your information during transmission and storage. Your data is
encrypted and password-protected, but no system is completely secure.
For security-related questions, contact us at
support@arcloom.com.
We maintain robust measures to safeguard your data and ensure confidentiality.
7.Advertising
Our games may display ads for third-party products and services. By agreeing to this Privacy Policy and
continuing to use our games or services, you allow us and our advertising partners to collect and use
information about you to improve ad targeting and measurement systems. If you prefer not to receive
interest-based ads, you can opt out as described in this section.
8.Use of Ad Identifiers and Tracking Technologies
To deliver our games, websites, and personalized ads, we use technologies such as ad identifiers, cookies,
and similar tools. This section explains how these technologies work and how you can manage your preferences
related to their use.
9.Minors
Our Services are not intended for minors. We do not knowingly collect personal information from minors and
reserve the right to request proof of age at any time to verify that minors are not using the Services. If
we become aware that we have collected personal information from minors, we will promptly delete such
information.
10.Your rights
Rights of EEA Residents
We will process and respond to your requests without undue delay, typically within one month of receipt. If
a request is complex, the response time may extend to three months, as permitted under Article 12 of the
GDPR.
Right to Access
You have the right to request access to the personal data we process about you, as outlined in Article 15 of
the GDPR. This includes information about:
· The purposes of processing;
· The categories of personal data involved;
· The recipients or categories of recipients who have received or will receive the data;
· The intended retention period for the data.
You may also request a copy of the personal data being processed. Note that access may be limited to protect
intellectual property or trade secrets.
Right to Object
You may object to the processing of your personal data if it is based on the balancing-of-interest rule
under Section 6(1)(f) of the GDPR (Article 21). In such cases, we will cease processing unless there are
compelling legitimate grounds that override your interests, rights, or freedoms, or if processing is
necessary for legal claims.
You may also object to the use of your personal data for direct marketing at any time. Upon objection, we
will stop processing your data for this purpose.
Right to Rectification
You have the right to request the correction of inaccurate personal data, as per Article 16 of the GDPR.
Right to Restriction
Under certain circumstances, you may request the restriction of processing, as outlined in Article 18 of the
GDPR. If granted, we will only process your data with your consent, for legal claims, or to protect public
interests.
Right to Withdraw Consent
If processing is based on your consent, you may withdraw it at any time under Article 7 of the GDPR.
Withdrawal does not affect the lawfulness of processing prior to your consent being withdrawn.
Right to Data Portability
You have the right to receive your personal data in a structured, commonly used, and machine-readable
format, and to transfer it to another controller, as per Article 20 of the GDPR.
Rights of California Residents
We aim to respond to verifiable consumer requests within 45 days, with an extension of up to 90 days if
necessary. Disclosures will cover the 12-month period preceding the request and explain any reasons for
non-compliance.
Right to Opt Out
California's residents may request businesses to stop selling their personal data to third parties under the
CCPA.
Right to Be Informed
You have the right to know what personal data we collect and its purpose, as detailed in our Privacy Policy,
which is updated annually.
Right to Disclosure
You may request details of the personal data we have collected about you in the past 12 months, including:
· Categories of data collected;
· Sources of data;
· Purposes of collection;
· Third parties with whom data is shared;
· Specific pieces of data collected.
Right to Deletion
You may request the deletion of your personal data, though we may retain it for legal obligations, security,
or other legitimate purposes.
Right to Equal Services and Prices
We will not discriminate against you for exercising your CCPA rights, including denying services, charging
different prices, or providing a lower quality of service.
Data Deletion Request
To request the deletion of your personal data, contact us at
support@arcloom.com.
We will process your request promptly, provided no legal obligations require us to retain the data.
11.Additional information on privacy protection in special regions
(a) Privacy protection in California
According to the California Consumer Privacy Act (CCPA), California residents enjoy the following data
protection rights:
Right to know: You have the right to request that we disclose personal information about you that has been
collected and used in the past 12 months, including whether it has been shared or transferred.
Right to correct: If you find that your personal data is inaccurate or outdated, you have the right to
request that we correct it.
Right to delete: You have the right to request that we delete personal information about you. After
confirming your request, we will delete your data from our records unless an exception under the CCPA
applies.
Right to data portability: You have the right to obtain your personal information in a structured, commonly
used, and machine-readable format so that it can be transferred to another entity.
Right to opt-out: You have the right to opt-out of the “sale” or “sharing” of personal information. Please
note that we will not sell your personal information or share it with third parties without your explicit
consent. If you need to exercise this right, please contact us.
Right to non-discrimination: You have the right not to be discriminated against in any way for exercising
your rights under the CCPA.
If you need to exercise the above rights or have any questions, please contact us at
support@arcloom.com. We will process your request after verifying
your identity.
(b) Privacy Protection in Brazil
According to the Brazilian General Data Protection Law (LGPD), Brazilian residents have the following
rights:
Right to Confirm and Access: Confirm whether we process your personal information and access this
information.
Right to Correction: Correct inaccuracies in your personal information.
Right to Erasure: Request the deletion of your personal information.
Right to Data Portability: Obtain a copy of the personal information you have provided to us.
Right to Object: Object to our processing of your personal information for the following purposes:
(i) personalized advertising,
(ii) selling your personal information, or
(iii) user profiling that has a significant legal or similar impact on you.
Right to Non-Discrimination: You have the right to exercise the above rights without discrimination.
If you fail to provide valid information when exercising your rights, we may deny your request. If you have
any questions, please contact us at
support@arcloom.com.
12.Changes to This Privacy Policy
We may update our Privacy Policy periodically. Therefore, we recommend that you review this page regularly
to stay informed about any changes. We will notify you of updates by posting the revised Privacy Policy on
this page.
This policy is effective as of February 5, 2025.
13.Contact Us
If you have any questions or suggestions regarding our Privacy Policy, please feel free to contact us at
support@arcloom.com.